Linus Karlsson

Global Chief Creative Director IKEA. Legendary Hall of Fame Creative Executive. For over three decades a trusted creative mind and source for some of the biggest companies in the world to disrupt and re-imagine their business. Creative leader. Writer. Designer. Film-maker. Strategist. Entrepreneur. Husband. Dad. Shelter dog advocate. Linus was inducted in the Swedish Advertising Hall of Fame in April 2012, and has also been named “One of the 50 most influential people in Pop Culture” by RayGun Magazine and, in 2024, “One of the 50 most influential CMO’s in the world” by Forbes. From 2015 to 2021, Linus served as a Board member of publicly traded Elanders Group (packaging, supply-chain and logistics), and The World Childhood Foundation USA, founded by Her Majesty Queen Silvia of Sweden. Linus was an inaugural member of Facebook Creative Council in 2012, and serves as a guest lecturer in “Strategic Imagination” to the Master Students in Communications at the University of Stockholm. Linus lives in Tarrytown outside New York and drives a 2017 Silverado 1500, beautifully equipped with 33” Cepek mud tires.